Local view for "http://purl.org/linkedpolitics/eu/plenary/2012-02-02-Speech-4-297-500"
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"en.20120202.31.4-297-500"2
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"I want food labels to be simple and honest about what is inside them. So today was a victory for consumers, as the European Parliament supported me and my colleagues from across Parliament who objected to a new ‘X% less’ nutrition claim on food labels. The proposed claim had the potential to be very misleading. Given the number of nutrition claims already allowed, it is already hard for consumers to know which product is the best for themselves and their family. In particular, the new claim could have caused confusion with the existing ‘reduced’ claim, which actually requires a larger reduction of 30%, and this must be in comparison with a range of similar products on the market rather than previous versions of the same product. Now that Parliament has said no to this claim, the Commission will have to rethink their approach. Nutrition claims should be used to allow consumers to make healthier choices, if they want to, and not as a marketing ploy. We want to encourage manufacturers to reformulate their products to make them healthier, but it has to be meaningful, and not misleading."@en1
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