Local view for "http://purl.org/linkedpolitics/eu/plenary/2012-06-14-Speech-4-040-000"
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"en.20120614.6.4-040-000"2
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"Mr President, I would like to thank the rapporteur for these outstanding proposals. It was high time that we had an improvement. As has already been said here, innovations in the food field sometimes outpace the legislation. It is thus a good thing that we regularly pay attention to such matters, and certainly so given the fact that there are more and more people with all kinds of allergies and special needs. There is a real need for us to have a finger on the pulse here.
Of course, vulnerable groups and, as I mentioned earlier, allergy sufferers also need special consideration. It is not the case that it is always that easy to read. We have just been discussing follow-on milk; the packaging is almost identical, and even if there is a large 1, 2 or 3 on the packaging, parents buy items like this quickly, and I, too, have found myself confused on various occasions about what I need to grab, whether in relation to follow-on milk or other products.
That needs to improve and it needs to be clearer – information, I mean, including on the packaging. It may be that we need to move to a different kind of packaging, so that it is clear to parents and to people with special needs what exactly they are buying. Advertisements also have a very important role to play here, too, of course. I believe, however, that we really must tackle this this time, as misleading claims are still too often made in advertisements. In the Netherlands we even have a special prize for this, known as the Golden Wind Egg. Perhaps we could also introduce a European Golden Wind Egg for this purpose.
I will just very quickly make one more point. I would like to draw your attention to nanotechnology, which is also increasingly cropping up in specialist food products, but also in other food products. Developments here are moving very quickly, and I believe that it is now very much time that we pay attention to this in the very near future, including in respect of vulnerable groups."@en1
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