Local view for "http://purl.org/linkedpolitics/eu/plenary/2011-04-06-Speech-3-102-000"
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"en.20110406.6.3-102-000"2
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"In my opinion, a Single Market for Europeans should also mean a Single Market of quality. Unfortunately, this report does not make any kind of reference to this issue. In the European Union, products are sometimes offered under the same brand names, but with a different product formulation, in different countries. Products reportedly have the same brand name but are available in different concentrations or strengths. Situations have been reported where products of four different quality categories were sold under the same brand, depending on the destination country. As a result, the – apparently – same product is of different quality depending on the country of purchase. As a brand name is associated with perceived quality, this practice could result in misleading the public. Businesses must avoid misleading consumers about the advantages related to the brand of goods. If producers want to reduce the quality of the goods they offer, they should use a different brand name. Our citizens believe that the quality of brand goods should be identical on every market, based on the principle that one brand equals one level of quality. As my constituents are preoccupied by this issue, I would like to see it raised in our discussions in this House."@en1
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