Local view for "http://purl.org/linkedpolitics/eu/plenary/2010-12-15-Speech-3-871"

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"en.20101215.23.3-871"2
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"I voted in favour of this report because it deals with unfair commercial practices in the field of advertising, and concentrates on issues arising from the development of new advertising practices and technologies. I would like to point out that advertising has a major impact on gender equality, particularly when advertising often communicates discriminatory and/or undignified messages based on all forms of gender stereotyping, which hinder gender equality strategies. I therefore agree that the European Parliament should call on the Commission and the Member States to ensure that the media and advertising professionals guarantee respect for human dignity and make every effort to combat discrimination and any incitement to hatred based on sex, race, ethnic origin, age, religious or other beliefs, sexual orientation, disability and social status. As for the protection of vulnerable groups of people, the Commission should study the impact of misleading and aggressive advertising on vulnerable consumers. I would like to stress that children, teenagers and the elderly in particular need special protection against the negative impact of advertising."@en1

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