Local view for "http://purl.org/linkedpolitics/eu/plenary/2010-11-25-Speech-4-202"
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"en.20101125.24.4-202"2
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"Broadcasting is in the middle of a technological upheaval: the digitisation of media content and its accessibility, thanks to the Internet, have revolutionised the broadcasting paradigm. In the 1970s, commercial and private players struggled to obtain broadcasting frequencies in the face of state monopolies. Today, the large number of opportunities available to consumers for accessing multimedia content means that we need to define the necessary balance between public service and private media. What do we advocate in this report? Public service broadcasting needs particular attention, given the concentration of media ownership and commercial competition, if it is to contribute, without political interference, to maintaining a public space which provides high quality programmes and objective information. We ask the Member States to provide sufficient resources to support the digitisation of public service broadcasting and, above all, to combat a dangerous digital divide.
Whether they are in rural or in urban areas, and whether they are poor or well-off, everyone must have equal and high quality access to public service broadcasting. Finally, in view of the inequalities of revenue between giants such as Google and the sites they list, we must think about search engines making more of a contribution to financing content creation."@en1
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