Local view for "http://purl.org/linkedpolitics/eu/plenary/2009-03-09-Speech-1-209"
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"en.20090309.23.1-209"2
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"In a highly globalised world, farmers face increasing pressure. In order to be competitive, they can either cut costs or specialise in production of niche high-quality products. Thus, food-quality schemes do not only provide consumers authentic products but can also support rural development. To give farmers an alternative for rural development, we need to simplify the marketing standards and strengthen the incentives for small-scale producers to participate. But simplifying standards does not mean less quality or authenticity. EU standards for placing food on the market are already among the toughest in the world. To preserve confidence in quality schemes, it is necessary to implement them with reinforced controls and traceability systems. Furthermore, in the case of ‘protected geographical indications’ or ‘protected designation of origin’, it would be desirable to label the main ingredient(s) with the place of origin if not from that particular area. Consumers identify in these products specific qualities resulting from a certain origin or farming method. There are, however, cases when the ingredient indicated on the label is not exactly the same as the one really used in the food, for example ‘Parma ham’ not really coming from Parma."@en1
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