Local view for "http://purl.org/linkedpolitics/eu/plenary/2008-12-15-Speech-1-242"
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"en.20081215.21.1-242"2
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".
Mr President, Commissioner, at this late an hour, the media are no longer present, yet media literacy is still necessary!
What is media literacy, and why is it so important that we pay more attention to it? Digital development, the new technologies and information technologies have actually already overtaken us in their development and we are, in fact, lagging behind in terms of our handling of them and the way in which we teach and learn. Media literacy means possessing the ability to use the media, to understand and critically evaluate the various aspects of the media and media content and to be able to communicate in various contexts.
As well as these educational elements, equipment and access to new technologies also play an absolutely critical role and in this respect there are great discrepancies, for example between the different Member States of the European Union and between rural and urban areas. There is still a lot of investment to be made in infrastructure in this regard. For this reason, media literacy can also be understood in the extended sense of access to new information technologies and the critical handling of the content such technologies provide. All media users are target groups – be they young or old. The objectives are to make sure that we have the skills to perform critical analysis. We are defining three objectives with that in mind: guaranteeing access to information and communication technologies; analysis and critical handling of media content and media culture; and independent reflection, a production of media texts and safe interaction with the technologies.
Media literacy must become a key skill – which is to say that it must be part of both teacher training and school education. Media literacy should be part of teacher training so that teachers themselves are able to learn it and be able to teach it. We also recommend, in this area, that media-teaching modules be constantly updated so as also to ensure continuing education in this field.
In schools, media literacy must form an integral part of the timetable at every level. We are now at the stage where most children teach each other how to interact with the media and new technologies, but educated interaction, and above all also the consequences of using the media, are, unfortunately, not well enough known at present.
Provision must also be made for older people, and media literacy must become an incorporated and integral part of ‘life-long learning’, as it is important for the elderly, in particular, to be able to keep up with this technology in order to remain independent and to be able to continue to be involved in community life for longer.
Yet all the progress that comes with this technology of course has side effects, like everything else in life. Because of that, I believe that there are also unnoticed dangers present right now, specifically in relation to the consequences when children communicate in this new way – be it via blogs or whatever else – with others. When they do this they need to be aware – as must every adult – that everything on the Internet can be retrieved at any time. When I put my personal data on the Internet, I make it available to everyone and that means that every individual out there can use my data, or that of another user, to create an image of my personality that can have a bearing on CVs or applications that I make and could have an absolutely critical impact on my future professional life.
The situation that we should have, and that we are aiming for, is one where we use the media in a competent way but we are not ourselves exploited, and that is what we should be working towards."@en1
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