Local view for "http://purl.org/linkedpolitics/eu/plenary/2005-07-04-Speech-1-095"
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"en.20050704.17.1-095"2
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"Mr President, Commissioner, the debate on Mr Maaten's report coincides with a period in the European Union in which the course of its institutional cohesion has been disrupted and in which many of the policies which form the backbone of its functioning have been criticised. The recession, slow growth rates, restrictions on social policies, rising unemployment, inflexible financial perspectives and higher inflation have led European citizens into an impasse or to some degree of difficulty. This has resulted in their voting for a different Europe, because they had been given the impression that bad Europe and the bad euro are to blame for everything. That is why this Commission communication and, more importantly, Mr Maaten's balanced report, have an important role and can send a message to the European citizens.
The European citizens must be informed in depth about the contribution of the euro to their everyday lives and about the functioning of the European Union as regards financial prosperity, social solidarity and the organised and decisive implementation of the Lisbon Strategy policies. The analyses by the Central Bank and by the Commission may help in this direction. This revised communications policy about the euro should be clear to the new countries from the point of view of their integration into the eurozone.
In order to improve the information and communication strategy, it would be better to emphasise the following points:
focusing efforts to make the single currency more popular on special groups of citizens, on consumers, on towns and on small and medium-sized enterprises, so that they have the facility to adapt better.
To close, I should like to say that, in all events, the message which needs to be given is that the euro and EMU in general are perhaps one of the most successful achievements of the European Union and should be seen as such by all European citizens. Every difficulty and every new vision of the future of Europe must be based on its conquests, which must not be bartered away. In order to achieve this, we need properly informed and enlightened citizens and reliable Community policies."@en1
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