Local view for "http://purl.org/linkedpolitics/eu/plenary/2003-09-04-Speech-4-037"

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". Mr President, Commissioner, the Committee on Legal Affairs and the Internal Market has done me the honour of asking me to present its opinion. We cooperated with the rapporteur, Mr Perry, and I am in the happy position of saying that we have taken a common approach. The Commission needs to pay particular attention to Mr Perry’s individual proposals if we are to take another step forward on the interconnected problems linked to the whole of the audiovisual sector. This year’s report has a factor of additional interest compared with previous reports, because it proposes in its annex a programme of work which makes provision for dialogue to develop with the individual national agencies, such as radio and television organisations, independent regulatory authorities etc. The objective is to reform the directive so that it can monitor rapid technological progress, but it also has other individual objectives. All these objectives mean that a difficult job awaits the Commission and it must convince us of how it is going to work in order for all the necessary adjustments to come about. Another conclusion on which we more or less agree is the dual role of the audiovisual media. They are an economic commodity, which is why they are linked to the issue of competition, to the knowledge society being promoted by the Lisbon policy. Full coordination is therefore needed here. At the same time, they are a cultural commodity and their promotion needs to take account, on the one hand, of the public interest, such as protecting minors and safeguarding cultural diversity; on the other hand, however, they must take horizontal account of the European interest, which is to safeguard the European identity against non-European standards, especially American standards. We need to realise here that the danger from the commercial deficit on the audiovisual media market in comparison with the corresponding American products is directly linked to the future of Europe. The dialogue has started. It may be public. I would say, however, that it needs greater publicity and greater visibility. In view of all this, the reform of the Television without Frontiers directive must be one of the most serious concerns of all three institutions of the European Union because, over and above clarifying disputed concepts, such as independent producers etc., we need to guarantee the availability of digital options to a wide public and promote the cohesion of the policy of the audiovisual industry."@en1

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