Local view for "http://purl.org/linkedpolitics/eu/plenary/2010-06-15-Speech-2-063"
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"en.20100615.5.2-063"2
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"Mr President, ladies and gentlemen, we are being asked to vote on a draft report on information to consumers, but have we really asked ourselves what consumers want? Have these considerations been agreed on behind closed doors in Parliament, or do they reflect the interests of consumers?
The latest survey announced by the Commission may not be representative of the increased awareness that consumers have developed in recent years with regard to information about their food choices. It is not only the origin but also the ingredients and other characteristics that are becoming a fundamental part of the decision-making process. Are we aware that the decisions we make today will influence tomorrow’s purchases? Should it not be consumers who determine the market? Why not try to understand, through a new survey or by maintaining ongoing direct dialogue with consumers, what it is that they really want?
We must represent consumers as best we can. That is why we are here and, from the meetings I have had, I have discovered that consumers want to be involved more. They do not expect the buying process to be complicated by the inclusion of pointless information on labels, but nor do they expect overly simplistic, misleading choices such as the traffic light system, which risk providing irrelevant information that is not necessary for an informed choice and does not meet their needs. Our approach must not be paternalistic but open to dialogue."@en1
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